Variation in electoral support explained - Paperbackby Rajiv Sharma (Author) For many Indians, the rise of the Bharatiya Janata Party (BJP) in the 1990s was and continues to be a highly controversial addition to Indian electoral politics. The BJP has advocated a vision of Indian national unity through the concept of Hindutva, which many believe does not equally embrace or represent all ethnic or religious groups, and contrasts sharply with India's constitutional mandate as a secular democratic