Start with Why: How Great Leaders Inspire Everyone to Take Action Book by Simon Sinekpremium off white cream pages Stitched binding Matte cover local premium copy Language English Dimensions 5. 5 x 8. 26 inches Genre Leadership, Business, Self Help. 271 pages summary "Start with Why" by Simon Sinek is a non fiction book that explores the concept of the "Golden Circle" and the idea that great leaders and organizations start with a clear understanding of "why" they do what they do, rather than focusing solely on "what" they do or "how"