Aveda Shampure™ Nurturing ShampooA 96% naturally derived gentle shampoo that cleanses and provides weightless nourishment, making it perfect for everyday use. This mild yet effective shampoo gently removes impurities while locking in long lasting hydration, thanks to Abyssinian oil. Its signature calming aromaa blend of 25 pure flower and plant essences, including certified organic lavender, petitgrain, and ylang ylangcreates a relaxing sensory experience. Key Benefits: Gently